Doing Ethnography is invaluable reading for anyone collecting data through observation. Innovative and thought provoking, it is a refreshing take on ethnography

With regular exercises, lists of key terms and points and self-evaluation checklists, Doing Ethnography systematically describes the various phases of an ethnog

Ethnography is an increasingly important research method in the private sector, yet ethnographic literature continues to focus on an academic audience. Sam Ladn

This book provides a systematic introduction to ethnographic methods for data collection, analysis and representation. It takes you through the art and the meth

This uniquely in-depth book offers a blow-by-blow account of the sometimes problematic dynamics of conducting collaborative fieldwork in ethnography. Tracing th