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An innovator in contemporary thought on economic and political development looks here at decline rather than growth. Albert O. Hirschman makes a basic distincti
Monster Loyalty
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Authors: Jackie Huba
Categories: Biography & Autobiography
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"Marketing expert Jackie Huba explores Gaga's biography and fan philosophy and isolates the seven lessons any business can learn from her ... And while not all
A Higher Loyalty
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Authors: James Comey
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#1 New York Times Bestseller now in paperback with new material The inspiration for The Comey Rule, the Showtime limited series starring Jeff Daniels premiering
Customer Loyalty
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Authors: Jill Griffin
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Type: BOOK - Published: 1997-06-26 - Publisher: Jossey-Bass

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Studies show that customer satisfaction does not equate with continued sales--it is the "loyal" customer who resists the competitor's tempting offers. This prag
Loyalty
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Authors: Avi
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Newbery Medalist Avi explores the American Revolution from a fresh perspective in the story of a young Loyalist turned British spy navigating patriotism and per