Marketing Warfare

Download or Read eBook Marketing Warfare PDF written by Jack Trout and published by McGraw-Hill Education. This book was released on 1997-11-22 with total page 226 pages. Available in PDF, EPUB and Kindle.
Marketing Warfare
Author :
Publisher : McGraw-Hill Education
Total Pages : 226
Release :
ISBN-10 : 0070527261
ISBN-13 : 9780070527263
Rating : 4/5 (61 Downloads)

Book Synopsis Marketing Warfare by : Jack Trout

Book excerpt: "A business book with a difference: clear-cut advice, sharp writing and a minimum of jargon."­­Newsweek "Revolutionary! Surprising!"­­Business Week "Chock-a-block with examples of successful and failed marketing campaigns, makes for a very interesting and relevant read."­­USA Today


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