What if you had the power to change your brain for the better? In Soft-Wired, Dr. Michael Merzenich--a world authority on brain plasticity--explains how the bra

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How to rewire your brain to improve virtually every aspect of your life-based on the latest research in neuroscience and psychology on neuroplasticity and evide

Winner of the Hugo, Nebula, and Arthur C. Clarke Awards: This record-breaking novel follows a warship trapped in a human body on a quest for revenge. A must rea

Executives often know little about the people who buy their companies' products and services. This is not surprising. To study people, you must care about them.